- Developing and implementing marketing programs like promotions, package deals, offers, price offs, product launches etc. for the internal marketing and sales force and retail staff.
- Developing & implementing strategies to develop business in the Education Segment targeting universities and other educational institutions.
- Developing all POS material like product brochures, flyers, posters etc. for all marketing programs & sales promotions.
- Developing business from parallel segments like parlours, boutiques, households etc.
- Conducting a cost/benefit analysis of all promotions and offers and updating the management on the same.
- Making power point presentations on all marketing programs and initiatives inclusive of the concept, mechanics, cost, estimated sales and execution to the management and other marketing and sales persons.
- Obtaining product information from websites and other sources and disseminating the same to other marketing and sales persons.
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